The New Hub of Fashion in Africa: Check Out These 5 Nigerian Brands
Nigeria has become a thriving hub for fashion in Africa due to its rich cultural heritage, diverse fashion styles, and a growing number of talented designers. Nigerian fashion blends traditional African elements with modern trends, creating unique and vibrant designs that appeal to a global audience. Additionally, the country hosts various fashion events and shows, showcasing the creativity of Nigerian designers and models. Social media platforms have also played a significant role in promoting Nigerian fashion globally, allowing designers to reach a broader audience and gain international recognition. Overall, Nigeria's fashion industry's innovation and creativity have positioned it as a leading force in the African fashion scene.
1. Tubo
The designer’s mission is to to empower women through clothes by preserving heritage and supporting the local community.
2. Amy Aghomi
The designer has a vibrant collection with hints of tradition from Nigeria.
3. Tia Adeola
Designer Tia Adeola is from Nigeria, grew up in London and studied in NYC at The New School with a Bachelor’s of Arts degree in Culture and Media.
5. Andrea Iyamah
Founded in 2011, Andrea Iyamah adopts design elements that stay true to creating authentic clothing and resort wear that celebrate her African roots and cultures beyond. Inspired by travel and nature, the bold colours, modern femininity, retro classic silhouettes and a contemporary edge. The brand operates out of Toronto, Lagos and New York.
Within a decade, Lagos Fashion Week has mirrored the growth of Nigeria’s fashion industry in size and sophistication, attracting global attention. Going by GDP data from the National Bureau of Statistics (NBS), the “textile, apparel, and footwear” sector has averaged growth of 17% since 2010. The NEPC has a mandate to diversify the country’s dependency beyond the oil and gas sector and is expected to have a big economy by 2030 and with fashion being one of them.
Article by Kaelyn Mazyck, Contributor, PhotoBook Magazine
Tearsheets by Paige Schubert, Graphic Design Intern, PhotoBook Magazine
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